Cruise Craft Appoints Broadwater Boating on Gold Coast

AUSTRALIA’S leading fibreglass boat manufacturer Cruise Craft has announced the appointment of Broadwater Boating as the authorised Cruise Craft dealer to the Gold Coast and NSW Northern Rivers.

Dealership principal Paul Banning is justifiably buoyant about securing the Cruise Craft agency. Adding Cruise Craft to the Broadwater Boating brands which includes Quintrex and Yamaha confirms that this is a quality marine dealership which deals only in the premium products.

“Cruise Craft completes the quality brand circle for Broadwater Boating,” Paul Banning said.

“We pride ourselves on excellence in every regard and that process begins with having the best products on our showroom floor. Cruise Craft, Quintrex and Yamaha are readily accepted as being the very best brands in Australia, both individually and collectively.”

Broadwater Boating is a part of the Hinterland Group, one of the Gold Coasts largest and most successful organisations which comprises eight autonomous divisions including Toyota vehicles, caravans, motorhomes, paints, finance and of course marine dealerships.

“Through our association with Hinterland Toyota we are able to bring to Broadwater Boating the highest standards of customer service and business management practised in the automotive industry,” Paul Banning said.

“Our customer service and product support benchmarks are clearly the best in the marine industry. With Cruise Craft now alongside the Quintrex brand, Broadwater Boating has the best products with an exceptional reputation for quality and performance.”

Paul Banning is a progressive marine dealership principal who has a lifelong background in boating. His family owned and operated a highly successful marine dealership in Wollongong. Through his involvement in the family business, Paul has enjoyed a lengthy professional relationship with Nathan Nichols of Cruise Craft.

“We are absolutely delighted to have Paul Banning and Broadwater Boating come on board as a Cruise Craft dealer,” said Nathan Nichols. “We’ve grown up together and learnt the boat business from our parents.”

“I have the highest regard for Paul and his approach to operating a marine dealership. His values are first rate and Cruise Craft is a great fit for the Broadwater Boating dealership. We could not be happier.”

“Paul’s association of with the Hinterland Group and the Toyota dealerships places him at the elite end of business management, processes and standards of quality. It is a perfect fit for Cruise Craft and sits very comfortable with where we want to take the Cruise Craft brand.”

“We’re looking to option our Cruise Craft boats as ‘cross-over’ models to suit the style of boating which our customers enjoy on the Broadwater,” Paul Banning said.

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